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Ilia

Meet Sasha.

Born in Vancouver and raised in a rural, ocean-side setting just outside the city, Sasha has always been close to nature. Her younger brother and now business partner, Zac, suffered from acute asthma and allergies as a young child. Her mother, a true pioneer in health and wellness at that time, sought out homeopathic remedies to help heal her son. This included co-founding an organic food co-op with several families in the area, as organic food did not yet exist in the grocery stores. Through trial and error, Zac was healed primarily through diet, and went on to compete in sailing in the 2008 and 2012 Olympic Games. This was an amazing accomplishment, especially after the doctors had predicted he would never be able to play sports.

Sasha’s interests fell into design, studying Typography in London and New York. She found herself in Los Angeles in 2006 and spent several years working as a branding executive within the fashion and beauty industries. After moving home to Vancouver for a brief sabbatical, her mother encouraged her to read the ingredient list on her favorite lip balm. Sasha was shocked to discover many of the ingredients were not safe, and it’s something she used daily. The challenge was set – re-create her favorite lip balm so that it would be safe, effective and natural. And so the story of ILIA begins.

Ilia

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Ilia Holiday Eye Set
$56.00
Rated 5.0 out of 5
Based on 1 review
Ilia Liquid Powder Matte Eye Tint
$28.00
Rated 5.0 out of 5
Based on 2 reviews
Ilia C Beyond Triple Serum SPF 40
$64.00
Rated 4.7 out of 5
Based on 6 reviews
Ilia Fullest Mini Mascara
$13.00
Rated 4.0 out of 5
Based on 2 reviews
Ilia Multi-Stick Palette
$42.00
Rated 4.7 out of 5
Based on 3 reviews
Ilia Lip Wrap Reviving Balm Lucid
$24.00
Rated 4.5 out of 5
Based on 2 reviews
Sold Out
Ilia Fullest Mascara
$28.00
Rated 4.3 out of 5
Based on 6 reviews
Ilia Balmy Tint Hydrating Lip Balm
$28.00
Rated 4.9 out of 5
Based on 14 reviews
Ilia Lip Wrap
$26.00
Rated 4.9 out of 5
Based on 7 reviews
Ilia The Necessary Eyeshadow Palette Warm Nude
$40.00
Rated 5.0 out of 5
Based on 1 review
Ilia Blending Brush
$26.00
Rated 5.0 out of 5
Based on 1 review
Ilia Complexion Brush
$34.00
Rated 4.0 out of 5
Based on 1 review
Ilia Clean Line Liquid Liner Midnight Express
$28.00
Rated 4.0 out of 5
Based on 2 reviews
Ilia Liquid Powder Chromatic Eye Tint
$28.00
Rated 4.9 out of 5
Based on 10 reviews
Ilia Balmy Gloss Tinted Lip Oil
$26.00
Rated 5.0 out of 5
Based on 6 reviews
Ilia Super Serum Skin Tint SPF 40
$48.00
Rated 4.9 out of 5
Based on 44 reviews
Ilia DayLite Highlighting Powder
$34.00
Rated 5.0 out of 5
Based on 1 review
Ilia True Skin Serum Foundation
$54.00
Rated 4.9 out of 5
Based on 9 reviews
Ilia Essential Brow Gel
$26.00
Rated 5.0 out of 5
Based on 2 reviews
Ilia Multi-Stick
$36.00
Rated 5.0 out of 5
Based on 8 reviews
Ilia Clean Gel Liner
$26.00
Rated 5.0 out of 5
Based on 7 reviews
Ilia Color Block Lipstick
$28.00
Rated 5.0 out of 5
Based on 3 reviews
Ilia Natural Brightening Eye Primer
$24.00
Rated 4.5 out of 5
Based on 2 reviews
Sold Out
Ilia Limitless Lash Mascara
From $13.00
Rated 5.0 out of 5
Based on 14 reviews
Ilia Soft Focus Finishing Powder
$36.00
Rated 4.3 out of 5
Based on 3 reviews
Ilia True Skin Radiant Priming Serum
$52.00
Rated 5.0 out of 5
Based on 1 review
Ilia True Skin Serum Concealer
$32.00
Rated 4.8 out of 5
Based on 11 reviews
Ilia Liquid Light Serum Highlighter
$42.00
Rated 5.0 out of 5
Based on 2 reviews